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- ✨ Where the Game Meets Grandeur
✨ Where the Game Meets Grandeur
Hotels Ace Luxury with Tennis-Themed Experiences

From Italy to a Nasdaq Reservation
How do you follow record-setting success? Get stronger. Take Pacaso. Their real estate co-ownership tech set records in Paris and London in 2024. No surprise. Coldwell Banker says 40% of wealthy Americans plan to buy abroad within a year. So adding 10+ new international destinations, including three in Italy, is big. They even reserved the Nasdaq ticker PCSO.
Paid advertisement for Pacaso’s Regulation A offering. Read the offering circular at invest.pacaso.com. Reserving a ticker symbol is not a guarantee that the company will go public. Listing on the NASDAQ is subject to approvals.
To those who seek life’s finer pleasures,
In this issue, we highlight how New York has emerged as the capital of luxury tennis, where off-court experiences matter as much as the match itself.
From “Bed on the Baseline” suites to custom cocktails and exclusive memorabilia, the U.S. Open is becoming a playground for high-end hospitality.
📰 Upcoming in this issue
🎾 How New York Became the Capital of Luxury Tennis Travel
🌿 Luxury Meets Sustainability As Virgin Voyages Expands Fleet
🚗 Volkswagen’s Upmarket Push Targets Mercedes
📈 Trending news
🎾 How New York Became the Capital of Luxury Tennis Travel

As the U.S. Open takes over Queens, Manhattan’s top hotels debut lavish tennis packages. From VIP lounges to themed cocktails, New York turns fandom into five-star travel.
Key Takeaways:
🏨 Hotels Package The Open: Manhattan luxury properties bundle tickets, premium access, and concierge transport, elevating tennis trips into turnkey, high-touch experiences.
🍸 Beyond The Stadium: Bars, rooftops, and lobbies feature tennis-themed menus and parties, attracting spectators who want the scene as much as the matches.
💼 Luxury Travelers Converge: Affluent visitors pair shopping, art, and fine dining with play, making New York the center of fashionable, courtside tourism.
📈 Packages Drive Revenue: Seasonal tennis offers fill rooms, lift F&B sales, and strengthen hotel brands, proving sports tourism is a profitable, repeatable strategy.
🌿 Luxury Meets Sustainability As Virgin Voyages Expands Fleet

Virgin Voyages grows its fleet and doubles down on sustainability to attract discerning travelers. Expect adults-only indulgence paired with real emissions and waste reductions.
Key Takeaways:
🚢 More Ships, More Choice: Additional capacity broadens itineraries and homeports, pulling new travelers into premium, adults-only cruising.
🌍 Sustainability Front And Center: Investments in cleaner operations, efficient design, and smarter waste systems cut footprint while preserving comfort and style.
🍽️ Luxury Without Compromise: Elevated dining, spa and wellness, and curated entertainment deliver five-star experiences with a relaxed, contemporary vibe.
📈 Strategic Growth Bet: Pairing sustainability with luxe positioning differentiates the brand, drives demand, and strengthens pricing power across key routes.
🚗 Volkswagen’s Upmarket Push Targets Mercedes

TopSpeed explores how VW sharpens design, software, and performance to court luxury buyers. The challenge: climb without cannibalizing Audi and Porsche.
Key Takeaways:
🧵 Premium Positioning: VW elevates interiors, materials, and tech to justify pricing nearer Mercedes, signaling a shift from mass market to premium.
🏁 R Line As Halo: R performance models serve as halo products, attracting enthusiasts, lifting perception, and creating headroom for upscale trims.
🧠 Software-First Cabins: Infotainment, driver assistance, and over-the-air updates target Mercedes-level polish, pairing cleaner interfaces with quicker hardware.
🧭 Brand Architecture Risks: Group strategy manages Audi overlap, pricing discipline, and EV differentiation, minimizing cannibalization while expanding VW’s premium footprint.
One last thing
Luxury travel is increasingly about immersive experiences, not just access. The brands that turn major sporting events into curated lifestyle moments are setting a new standard for prestige and exclusivity.

Catherine Beaumont
Editor-in-Chief
Boston, Massachusetts
Flying Private
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